Refresh Inc. | The Fourth Annual Refresh Case Competition
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The Fourth Annual Refresh Case Competition

02 Jan The Fourth Annual Refresh Case Competition

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The N. Murray Edwards School of Business, also known as the Edwards School of Business, or simply Edwards, is one of Canada’s oldest business schools located in Saskatoon, SK. The school offers a robust Bachelor of Commerce program with six majors, study abroad options and a cooperative education program. The fourth annual Refresh Case Competition is brought together by the Marketing Students’ Society (MSS) at the University of Saskatchewan and Refresh Inc. The fourth annual case competition is a three-day event that involves networking, case presentations, socialising and entertainment.

12 teams, enrolled at the Edwards School of Business, who are pursuing marketing and management majors, compete with each other. Out of the 12 teams, three teams are finally shortlisted for the finals who grapple with factors like diverse outlook, detailed research, market understanding and a strong rationale. The ideas are ultimately presented to the panel of selected judges who give their verdict to the most competent and qualified team.

Refresh Inc. is currently looking for a local business partner as a case sponsor. The case sponsor will be provided with insightful marketing recommendations from the top three teams. For any business this is an ideal opportunity to promote and showcase their organisation and benefit brand recognition on marketing collaterals and social media platforms.

If you are an established business, this event could reinforce awareness among your target audience, the government and other partners, whereas if you are a new company and working towards creating your brand, this event would be perfect to generate consumer preference and foster brand loyalty.


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