Refresh, in collaboration with a creative director experienced in retail malls, had the distinct honor of helping Lawson Heights Mall, one of the longest standing malls in Saskatoon, rebrand.
The team was contracted to create a meaningful, updated, and comprehensive brand.
A complete rebrand process was conducted, including strategic roll out for their sixth campaign. This rebrand included the visual identity, logo, tag line, stationary, print and digital signage, high-budgeted media buys, gift guides, poster series, media strategy, production plans, and budgets.
